What I Do
Strong software + IT foundation, not just automation. I build systems properly from the ground up.
Software & Web Development (From Scratch)
Build websites/web apps: structure, UI, routing, performance, forms, tracking, and deployment.
Backend Systems, APIs & Webhooks
REST APIs, webhooks, auth, payload mapping, logging, retries—clean, testable, and documented.
Automation & Orchestration
Zapier / n8n / Make workflows with routers, queues, fallbacks, dedupe locks, and safe error handling.
CRM Setup & Lifecycle Automation
GoHighLevel / HubSpot pipelines, lead routing, tagging, scoring, lifecycle stages, and automation cleanup.
Data Sync, Sheets, Databases & Reporting
CRM → Sheets/DB dashboards, KPI snapshots, exports/imports, and management reporting.
System Audits, Fixes & Scale
Fix double-triggers, missed events, broken routing; reduce tech debt; document SOPs for long-term stability.
Tools I Use
Full stack across IT + Web Dev + Automation + CRM + VA operations.
Case Studies (Snapshots)
Short examples of real systems I build (architecture-first, reliability-focused).
Website + Booking + CRM Pipeline
Landing page → form capture → CRM create/update → auto follow-ups → booked calls.
- Form tracking + routing
- Dedupe + lifecycle stage updates
- Email/SMS reminders + no-show recovery
API + Webhook Integrations
Connect tools via REST + webhooks with clean payload mapping and error handling.
- Structured data mapping
- Retries + fallbacks + logging
- Alerting for failed runs
Automation Cleanup & Reliability Fix
Stop double triggers, missing tags, and broken routing—make the system stable again.
- Audit triggers + remove duplicates
- Standardize tags + stages
- Document SOPs for the team
Docs (README + Wiki)
Documentation preview inside the portfolio. (Auto-pulled from GitHub: README.md + Wiki Home)
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Contact
If you need a full end-to-end build (website to backend to automation to CRM), let’s talk.